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All the features for your
Marketing Agency

Odoo for the Marketing Agency Industry packs hundreds of advanced features to help you streamline client relationships, agency sales, and retainer contracts.

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  • Micro entreprise (< 5 employés)
  • Petite entreprise (6 à 50 employés)
  • Moyenne entreprise (51 à 250 employés)
  • Grande entreprise (>250 employés)
Odoo Marketing Agency icon
Odoo for Marketing Agency
Overview ⟶

Client relationships

Inbound leads

Get leads automatically created from emails, VoIP calls, social media reactions, website visitors, event attendees, support tickets, etc.

Pipeline management

Get a clear overview of the opportunity pipeline. Work faster with the drag-and-drop interface. Set up specific stages for each sales team. Analyze lost reasons on your opportunities to improve your sales effectiveness.

Set up activities

Your planned calls are queued, ensuring a seamless switch from one task to the next.

Schedule meetings

Schedule meetings from the opportunity or customer. Sync with mobile phones and Google Calendar.

Plan next actions

Plan next actions and schedule your daily work based on the most important opportunities and tasks.

Full history

Get the full history of activities attached to any customer: opportunities, orders, invoices, total due, etc.

Agency sales

Quotation builder

Create a polished quote in seconds. Use predefined products, price lists, and templates to instantly apply the right prices to quotations.

Quotation template

Design custom quotation templates in just a few clicks and reuse them to save time.

Contracts

Track each phase of a contract, including invoicing, renewal, and upselling. Manage recurring revenue contracts with the fully integrated Odoo Subscriptions app, including memberships or service contracts, contract renewal alerts, and contract options, as well as track recurring revenue via the MRR dashboard.

Portalul clienților

Provide customers with access to an online portal to view their quotes and sales orders, and to track the status of their deliveries in real-time. Customers can modify their orders and confirm them with an electronic signature or online payment.

Manage invoicing from sales orders

Invoice based on ordered or delivered quantities, or based on time and materials. Manage payment terms by customer or by invoice. Easily track and follow up on invoice aging.

Trackable KPIs

Monitor overall metrics such as total invoiced, MRR, churn, and CAC from a dedicated dashboard, or get an instant glance at key performance indicators and switch record lists directly within your daily sales view.

Retainer contracts

Easy signups

Send quotations directly to customers through a secured URL. Customers can confirm their orders online.

User-friendly customer portal

Customers can access all their documents online, at-a-glance and in detail: active subscriptions, interactive quotes that let them contact a salesperson, sales orders, and invoices (in pdf format).

Easy payments and customer invoicing

Save customers' payment information for automatic payments. Customers can also receive invoices by email automatically.

Recurrence options

Configure custom recurrence periods (e.g. Weekly, Monthly, 2 Months).

Health checks

Set conditions on subscription templates to differentiate between subscriptions in good health and those in bad health.

Customer churn analysis

Track the reasons why customers close their subscriptions.

Marketing projects

Multi-project

Work on single or multiple projects at the same time. Perform multi-project analysis and searches.

Calendar view

Use the calendar view to overlook project deadlines. Simply drag and drop tasks in the calendar to reschedule.

Assign tasks

Choose the responsible person for a task and add followers that are notified of any changes in the task.

Dependencies

Set up dependencies among tasks to add a structural framework and enhance the organization of your work. Tasks can automatically be rescheduled in case of conflict.

Milestones

Use milestones to track major progress points that must be reached to achieve success.

Budget management

Compare expected and actual revenues and costs for your project.

Billable time

Timer

Start tracking time automatically upon check-in. Stop the timer when completing a task to automatically fill your timesheet and immediately start timing the next assigned task.

Projects and tasks

Choose the project and task you want to timesheet from a drop-down menu; no copy-pasting is needed.

Allocated hours

Hours allocated to tasks are visible on your grid and color-coded for ease of use.

One-click validation

Get an overview of your team members' timesheets and approve them.

Invoice services on timesheets

Offer services to clients and bill them based on the amount of time spent working for them.

Timesheet analysis

Get timesheet statistics by task, project, team member, and billing type. Use precise data to review your team's performance from different angles.

Team planning

Planificare

Display your shifts on a Gantt chart, calendar, or list view, and group them the way you want.

Shift templates

Create shift templates and apply them to your new shifts, allowing you to save time and never miss any information.

Recurrence

Repeat your shifts so that you don't need to manually encode the same actions every time.

Avoid conflicts

Get a warning if multiple shifts are scheduled at the same time for an employee.

Schedule portal

Your employees can view and manage their schedules on their personal portal.

Planning analysis

Create all kinds of reports based on the measures, filters, and time ranges you want.

Social marketing

Live chat requests

Engage in conversations with one (or multiple) website visitors. Your message will be seen when their next action is performed on a tracked page.

Social stream feed

Add social media streams (like Facebook, Instagram, etc.) to your dashboard, and monitor accounts, interact with your followers, and gain valuable insights.

Lead/opportunity creation

Create leads/opportunities directly from any social post or comment.

Track revenues (and leads) from links

Follow the journey of a link from a post, and gain instant information about how much revenue (and how many leads) that specific link has generated.

Online visitors

Get an updated, accurate list of all website visitors, and reach out to them with a single click.

Account owners

Quickly see exactly who linked accounts and created streams on the main Social Marketing dashboard.

Client appointments

Online scheduling

Let your customers schedule meetings in just a few clicks based on their availability.

Set your availabilities

Configure your calendar to automate appointments.

Book a resource

Set employee schedules and manage resources the right way. Manage bookings for resources such as tennis courts, restaurant tables, meeting rooms, etc.

No double booking

When a time slot is booked, it is removed from your calendar.

Mobil prietenos

Let customers schedule meetings from any connected device with Odoo's responsive user interface.

Analyze your bookings

Reporting allows you to optimize your resources based on time demand and be there when your customers need you most.

Invoices

Create customer invoices

Issue clear, complete and professional invoices in seconds.

Handle recurring invoices

Set product invoicing frequency according to contract specifications.

Payment terms

Set up and use your preferred payment terms.

Get paid online

Send your invoices by email and add a link to Authorize, Paypal, Ingenico, Buckaroo, or Adyen to get paid quickly, easily, and securely.

Customization

Choose your preferred design, style, and logo to personalize your invoices.

Invoice analysis report

Get a comprehensive overview of your invoices and sales status.

Your website

Beautiful building blocks

Drag & drop building blocks with business features. Blocks are highly customizable, from the content to the layout.

Beautiful themes

All themes are available in standard, out-of-the-box, for free. No need to buy external themes.

Mobil prietenos

Your website is automatically adapted to mobile devices. Choose whether or not to hide content on the mobile version.

Search engine optimization tools

Write search engine-friendly content with SEO Tools. Customize titles and meta tags on your pictures.

Convert visitors into leads

Convert visitors into leads with smart marketing tools: get visitors' data based on IP, add smart CTAs, design efficient forms, etc.

Smart form builder

Create customized forms easily, and integrate them in your business flow in just a few clicks.

Knowledge

Create articles

Choose the article format, and write and share all the information the way you want by adding cover pictures and many more editing tools.

Categories

You can create your own categories and divide your content the way you prefer.

Proprietăți

You can personalize your knowledge base with properties. The property fields are shared between child articles.

Content from other apps

Knowledge allows you to retrieve content views from other apps.

Sharing

You can share articles with internal or external users and select editing accesses.

Autosave and revision history

Never lose your past and current work.

Client relationships Agency sales Retainer contracts Marketing projects Billable time Team planning Social marketing Client appointments Invoices Your website Knowledge

Smart features
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